SEO consulting firm expands beyond traditional rankings to help clients show up in generative AI answers through GEO and AEO services
ATLANTA, GA
ATLANTA, GA — Bruce Jones SEO, a search engine optimization consulting firm, today announced the expansion of its service offerings to include Generative Engine Optimization (GEO) and Answer Engine Optimization (AEO), helping businesses maintain visibility as more consumers turn to AI-powered tools such as ChatGPT, Google AI Overviews, Gemini, Perplexity, and Grok to find products, services, and information.
The shift in how people search has changed the rules of online visibility. Instead of simply ranking on a results page, businesses now need to be cited as a trusted source inside AI-generated answers — a process that requires a different mix of technical SEO, structured data, and content strategy than traditional search optimization alone.
“Traditional SEO gets you clicks, but AI SEO and GEO get you recommended,” said Jovie Ranico, CEO of Bruce Jones SEO. “Search hasn’t gone away—it’s expanded. Businesses that only optimize for the old rules of Google are going to miss a growing share of how their customers are finding information. That’s why we’ve built out our AI SEO, GEO, and AEO services alongside the SEO fundamentals our clients already count on.”
Bruce Jones SEO’s expanded services include:
AI SEO — combining technical SEO, structured data, and topical authority so AI systems can accurately understand and represent a business
GEO (Generative Engine Optimization) — improving visibility in AI-generated answers and conversational search experiences, built on strong SEO fundamentals like crawlability, content quality, and authority
AEO (Answer Engine Optimization) — structuring content, FAQs, and business information to directly answer the questions people ask through voice assistants and AI search tools
The firm emphasizes that no legitimate SEO provider can guarantee placement in AI Overviews or AI chat tools, since these platforms control their citation decisions. Instead, Bruce Jones SEO focuses on strengthening the technical readiness, content quality, and authority signals that make a business more likely to be discovered and cited—while continuing to support the traditional local search, Google Business Profile, and website optimization work that remains the foundation of any visibility strategy.
Bruce Jones SEO works with businesses across a range of industries, including legal, healthcare, e-commerce, jewelry, nonprofit, and professional services, and has clients across the United States and internationally.
Businesses interested in a free AI visibility and SEO consultation can schedule one directly through Bruce Jones SEO’s website.
About Bruce Jones SEO
Bruce Jones SEO is a search engine optimization consulting firm led by CEO Jovie Ranico, an SEO consultant in her own right, with founder Bruce Jones continuing as an SEO expert and advisor. The firm operates primarily online, serving clients across the United States and internationally. Services include SEO audits, local search optimization, Google Business Profile management, structured data implementation, SEO content writing, and AI/GEO/AEO consulting. Bruce Jones also wrote a book on learning SEO fundamentals.
Media Contact:
Bruce Jones SEO
Phone: 312-761-5550
Website: https://brucejonesseo.com/
Contact form: https://brucejonesseo.com/contact/
Media Contact Details
Bruce Jones SEO
Phone: +13127615550
Website: brucejonesseo.com
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